COVID-19

Ten years ago when Sarah Ladley started her Colorado, banana-based ice cream food truck Ba-Nom-a-Nom, she was ahead of the curve. Now, after nearly a year and a half of Covid setbacks, she is fighting to keep up. 

Never in a million years did Sarah think she would become a business owner. In fact, she was on a pre-med track in undergrad when she started learning about population health and became interested in the failings of the American food system.

While the worst part of the pandemic may seem to be in the rearview mirror, small business owner Brandon Lindley and his husband Raphael Polito say it depends on the location of your business. As licensees of the world-renowned flip-flop brand Havaianas, Brandon and Raphael own two locations in the United States: One in downtown Palm Springs, Calif. and the other one in Scottsdale, A.Z. 

As a third generation business owner, Alan Moy has gained significant wisdom and experience from watching his parents and grandparents choose an entrepreneurial journey as a means to provide a brighter future for their children. Today, he’s the proud owner of Viet Nom Nom, a Vietnamese-inspired restaurant, catering and pop-up business in Evanston, Ill. that serves healthy salads, rice bowls, soups and sandwiches. 

Just six months after Suhyoon Wood concocted her very first batch of kombucha, she decided it was time to turn her passion project into her very own small business. When her signature recipe—a blend incorporating organic green tea and honey—gained popularity among her friends and community members, she launched Beejou Craft Kombucha: Columbus, Ga.’s first and only craft and brewery kombucha taproom. 

When Shalini Khanna immigrated to Northern California, she found that the majority of jobs available to Indian immigrants were in tech and IT. Uninterested in sitting behind a desk all day, she knew entrepreneurship was for her. 

Unfortunately, she didn’t know many entrepreneurs she could turn to for advice and had no hands-on experience running a business despite having an MBA, so she decided to take the route of franchising. 

She says, “I didn’t have anything in the bank or any experience, but I knew I wanted to own my own business.”

California small business owner Dr. Wendy Talley and her team are redefining “essential worker” with their much-needed support services throughout the pandemic. 

With unprecedented times come great amounts of uncertainty and mental stress. Not only are we reckoning with a devastating public health crisis, but we are also still adapting to a new normal that can be isolating and overwhelming. It’s no wonder Dr. Talleys waiting list at Thelese Consulting Group is longer than ever before.