Latino business owner on path to rebound, but a Catch-22 is holding him back
Posted: September 23, 2021Martin Garcia opened Gramercy Gift Gallery in 2018, in the bustling city of San Antonio, T.X., with the vision to fill a gap in his community. As a minority-owned business, Gramercy Gift Gallery brings unique gifts, art, decor and novelties to a community that continues to expand, grow and attract retail chains. And while the growth is rapid in the area, small businesses and independent shops are still scarce.
During April’s National Financial Literacy Month, we spoke with small business owners around the country about the challenges they’ve faced during the last year of business turmoil and how they’ve pivoted their businesses to stay afloat during the pandemic. These business owners have weathered many untenable challenges and are sharing their lessons learned and some best practices other small businesses can follow during this difficult time. Read on to learn about some of the key steps they took to overcome the challenges brought on by the pandemic.