Mayra Ordonez's blog

Owning a small business can be challenging if you don’t have access to resources and tools to help you understand and manage the operational side of your business. For Javier Haro, this came at a high cost when his short debut as a restaurant owner came to a screeching halt after shutting down his business when the 2009 economic downturn hit the market.

Freelance cameraman, cinematographer and Emmy award winner Erich Roland first learned his craft by his father’s side. For many years, he worked freelance until July of 2004, when he decided to expand his passion into a small business. He used his own personal inventory, which includes premier motion picture and photography equipment, to rent audio and visual equipment to customers, and DC-Camera was born. 

Martin Garcia opened Gramercy Gift Gallery in 2018, in the bustling city of San Antonio, T.X., with the vision to fill a gap in his community. As a minority-owned business, Gramercy Gift Gallery brings unique gifts, art, decor and novelties to a community that continues to expand, grow and attract retail chains. And while the growth is rapid in the area, small businesses and independent shops are still scarce. 

Small Business Majority’s Outreach Team advocates for entrepreneurs on two fronts: It supports policies that would benefit small firms, and it offers workshops and events that help small business owners grow their companies. We have found this work to be even more important during this global health and economic crisis. 

This week we are spotlighting Josaline Cuesta, Small Business Majority’s Senior California Program Manager and Southern California Outreach Manager.

Q: Could you tell us about your position at Small Business Majority?

After working as a rescue specialist at a fire department in Mexico City for many years, Hector Chavez and his family moved to the United States so he could pursue certifications and advance his career. But 10 years later and out of opportunities to continue his passion, Hector decided to open Plaza Garibaldi, a Mexican restaurant in Soledad, Calif. 

While the worst part of the pandemic may seem to be in the rearview mirror, small business owner Brandon Lindley and his husband Raphael Polito say it depends on the location of your business. As licensees of the world-renowned flip-flop brand Havaianas, Brandon and Raphael own two locations in the United States: One in downtown Palm Springs, Calif. and the other one in Scottsdale, A.Z. 

As a third generation business owner, Alan Moy has gained significant wisdom and experience from watching his parents and grandparents choose an entrepreneurial journey as a means to provide a brighter future for their children. Today, he’s the proud owner of Viet Nom Nom, a Vietnamese-inspired restaurant, catering and pop-up business in Evanston, Ill. that serves healthy salads, rice bowls, soups and sandwiches. 

Just six months after Suhyoon Wood concocted her very first batch of kombucha, she decided it was time to turn her passion project into her very own small business. When her signature recipe—a blend incorporating organic green tea and honey—gained popularity among her friends and community members, she launched Beejou Craft Kombucha: Columbus, Ga.’s first and only craft and brewery kombucha taproom. 

Many California small businesses would like to offer retirement options to their employees—to help attract a talented workforce and boost employee morale—but can’t afford the overhead and administrative costs. The state now requires that all businesses with five or more employees facilitate employee participation in CalSavers if they don’t already have a retirement plan in place. Businesses are being phased into the program over time based on their number of employees.

During April’s National Financial Literacy Month, we spoke with small business owners around the country about the challenges they’ve faced during the last year of business turmoil and how they’ve pivoted their businesses to stay afloat during the pandemic.  These business owners have weathered many untenable challenges and are sharing their lessons learned and some best practices other small businesses can follow during this difficult time. Read on to learn about some of the key steps they took to overcome the challenges brought on by the pandemic.