Sherry Spellers combined her two passions to create a small business success story: a knack for repurposing old trinkets, with the desire to make women look and feel beautiful.

Her journey as a hairdresser was marked from an early age, when a traumatic incident caused Sherry to lose her hair. “I felt so ugly and ashamed. I knew in that moment that I wanted to help women feel good about themselves, and hair was a great way to do that,” says Sherry.

Faced with a lack of diverse food options, Jaja Chen and Devin Li decided to bring a bit of their East Asian heritage to Waco, Texas. 

Waco Cha started off as a tent at the Waco Downtown Farmers Market selling boba tea, but within a year they gained so much popularity that Jaja and Devin were able to purchase a truck and expand their reach and their services. Not only were they selling boba out of their truck, but they began hosting “Dumpling Night Workshop,” where they teach members of their community how to fold, make and eat dumplings from start to finish. 

As a first-generation immigrant, Anahi Rojas knows a thing or two about chasing opportunities. 

Anahi, owner of Professional Eco Cleaning in Oakland, Calif., moved to the United States 13 years ago to seek new economic opportunities and improve her life and that of her family in Mexico. Initially, she worked as a waitress but soon realized the language barrier would be a problem. She pursued other avenues and became a partner at in house cleaning cooperatives where she learned how to manage a business, and developed her conflict resolution strategies. 

Mark and TJ Goettsch started their business during the Great Recession, so this couple knows a little something about running a business through times of financial crisis. However, when COVID-19 hit, it impacted their business and thousands of others across the country in completely unprecedented ways. 

This blog originally appeared on the blog of our partner CO-STARTERS.

Although some businesses have seen the relief offered by the CARES Act—particularly the Paycheck Protection Program SBA loans—many small businesses have been left wondering if their application is even being considered.