The purpose of this program is to help you explore options towards starting and owning your own business. We will cover different topics including: identifying if entrepreneurship is a good fit for you, understanding what it takes to start your business, learning about what it takes to get started and more.
Week 1 - What you need to know
Types of Cosmetology business
How would you turn your expertise into a business?
Why is Market Research important
What goes in a business plan
Week 2 - What you need to identify
Who is your target market?
What kind of business?
Who is your competition
How to make sense of Market Research
Menu of services and price points
Week 3 - The cost behind the business
Financial Projections
Start-up costs
Week 4 - The details of the business
Location and Space Types
Leases and/or Contracts
Build Out and Construction
Furniture and Equipment
Franchise or Independent Business salon
Employees versus Independent Contractors
CRM and Payment systems
Week 5 - How to get setup
Forming your Business - Legal structure, license, permits, and more
Creating your Brand
Marketing your Business
Week 6- How to get the word out
Launching and Growing Online
Your Social Media Presence
Local Directories